This project was about designing a website to a Bakery and their new product. It contained logo design, developing a new product for them, concept design, front end design and the back end design from the scratch using HTML and CSS. Programs that was used: Dreamweaver and Photoshop.
Read More ›
Our assignment was to create a logo for the brand with the name of the brand and an ornament, a symbol or a figure. There was two target groups to choose from and I chose “women in their 30s”. In the beginning I researched the history of the chocolate and the competitors. I found out that there is really different kind of logos and with the logo you are able to communicate a lot about the brand identity. So the logo has to be in a line where you try to position your product. Simplicity is the key but it also has to have something to distinct it from the market competitors. While the target group was women in their 30’s, I wanted the logo to communicate feminine things. It should be chic, elegant, simple and represent enjoy, beauty and happiness of your life. After exploring, sketching and digitalizing different figures and ornaments, I ended up using simple figures of hearts. In their simplicity they represented the love to the chocolate, to the brand and live. One heart both sides of the brand name keeps the brand in their spell of love and happiness. From the mindmap and inspiration boards […]
Read More ›