MyPlan website
MyPlan is a website for a well established company supporting purchasing development activities in the companies. This company is about to launch a new SaaS app and in that process the new website was created and launched. I started the process collecting data, interviewing the customer, exploring the competitors and getting familiar what is the differentiation and value my client brings to it´s customers. After determined the target group, we set up the goal for the website and the functionalities it should offer both for my client and the customers visiting the website. We started from beginning. The new graphics were made to suit my clients new image. The typography, colours and elements, the hierarchy and their relationship to each others were determent. I created the sketch in Figma with the relationships of the links and pages. Using Figma it was easy to show the client how the website would look and make the corrections already to it. As a designer I had all the information for the stylesheet (CSS) and page structure already fixed. For the last client websites we have almost always ended up using WordPress while it´s easy to pass forward to the client to maintain the […]
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Instagram marketing
There´s over 100 million images posted on Instagram every day which makes Instagram one of the fastest growing social media applications. Instagram has 6 million registered business accounts. It has proven itself to be an effective social media platform for brand building and marketing. Create your content in advantage, use images that customers can relate to and use hashtags strategically.
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Finlandia Foundation San Francisco Bay Area Chapter
This project was made for Finlandia Foundation San Francisco Bay Area Chapter. It was my Final Project Exam for Noroff, Graphic Design studies. I was also nominated as a board member for the Chapter and responsible of the website and brand development. The organization got a new website with a feature of create and sign up to events, Newsletter template, Brand Manual, logo, business cards, letterhead and a video teaser of the events. It was a project that took over an half a year. It was an intense period of time and there was a lot of things to take into consideration and to solve — for example from domains to SLL certificates and new plugins and getting feedback from the board members to approved versions. When we moved away from USA, I got to leave my position and I’m no longer responsible of the development for example the website.
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McCammon Enterprises Inc.
McCammon Enterprises Inc., a Canadian company, approached me and asked me to design a logo, business cards, letterhead and Brand Manual for them. The company got a vertical and stacked version of the logo as well as black and white and solid blue versions. The package also included the logo figure that could be used separately and of course Brand Manual to explain where and how to use the logo.
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Concept design
This Project Exam was a independent work for a real client. As a result my clients in Helsinki Figure Skating Club got a logo, a brochure, a poster, a business card and a profile manual. The club had a new team formed this year and they needed a logo and the business cards, a senior team needed a brochure and the hole Club a poster of an upcoming skating event. It was four different assignments but still needed to have similarities and something to combine them together. The profile is very professional even thought it’s a Club. They want to aim higher and do better all the time and in all of their areas – as well in visual communication.
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Brochure
This Project Exam was a independent work for a real client. As a result my clients in Helsinki Figure Skating Club got a logo, a brochure, a poster, a business card and a profile manual. The club had a new team formed this year and they needed a logo and the business cards, a senior team needed a brochure and the hole Club a poster of an upcoming skating event. It was four different assignments but still needed to have similarities and something to combine them together. The profile is very professional even thought it’s a Club. They want to aim higher and do better all the time and in all of their areas – as well in visual communication.
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Advert
This Project Exam was a independent work for a real client. As a result my clients in Helsinki Figure Skating Club got a logo, a brochure, a poster, a business card and a profile manual. The club had a new team formed this year and they needed a logo and the business cards, a senior team needed a brochure and the hole Club a poster of an upcoming skating event. It was four different assignments but still needed to have similarities and something to combine them together. The profile is very professional even thought it’s a Club. They want to aim higher and do better all the time and in all of their areas – as well in visual communication.
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Brand Manual
This Project Exam was a independent work for a real client. As a result my clients in Helsinki Figure Skating Club got a logo, a brochure, a poster, a business card and a profile manual. The club had a new team formed this year and they needed a logo and the business cards, a senior team needed a brochure and the hole Club a poster of an upcoming skating event. It was four different assignments but still needed to have similarities and something to combine them together. The profile is very professional even thought it’s a Club. They want to aim higher and do better all the time and in all of their areas – as well in visual communication.
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STRATEGY DESIGN
STRATEGY DESIGN ”Farm Fresh to You” is a US based company that wants to expand to our local community. The company partners with local organic farmers bringing fresh seasonal products to customer’s doorstep. The company needs a new logo and visual identity to suit new customers and markets. I was asked to conduct research to identify the competition, the target group, drivers and barriers and to use this information when designing the new logo and visual identity for this company. The company also needs a suitable packaging for their products and branding on the delivery vans. The logo and visual identity was to be presented in a brand Style Guide. SEE THE HOLE DESIGN HERE
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Garden and Flower festival
This Semester Project was to promote the annual Garden and Flower Festival held in my city. We were to design the logo and the hole visual design for the three day event. The project had to include the logo, Brand Manual and four touch-points: poster, program, ticket bracelets and t-shirt. The report should also include the research on the competing festivals.
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